[ref. b70531804] Social Media Specialist - German Native

With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence.

Visit us at: www.accenture.com/song

Come and work at the heart of change

Job Description:

• Execute a comprehensive social media strategy tailored to the specific market, leveraging a deep understanding of platform dynamics and audience behavior.
• Execute a comprehensive social media strategy tailored to the specific market, leveraging a deep understanding of platform dynamics and audience behavior.
• Engage actively with comments, questions, and inquiries from customers and followers, utilizing the Social Concierge approach to deliver exceptional customer service.
• Collaborate with copywriters and designers to conceptualize, plan, and execute engaging content for paid social media campaigns.
• Foster collaborative relationships with media agencies and other partners to enhance campaign performance and optimize content delivery.
• Utilize social management tools, with a preference for Sprinklr, to streamline social media operations and maximize impact.
• Apply a data driven approach by analyzing social KPIs, generating insightful reports, and creating compelling dashboards to evaluate campaign success.
• Recommend and oversee influencer partnerships, ensuring alignment with brand values and campaign objectives.
• Provide valuable social media insights and expertise to inform campaign development and briefs.
• Continuously monitor industry trends and emerging platforms to maintain a cutting edge approach to social media management.
• Utilize exceptional writing skills to craft engaging and persuasive social media content that resonates with the target audience